OTT.X Announces its Inaugural X-FRONTS, Providing New Opportunities for the Next Frontier of Audience Engagement
Industry: Entertainment & Games
The first ever OTT.X X-FRONTS will be held on May 24 and 25, 2022 at the Skirball Cultural Center in Los Angeles California. The X-FRONTS will be a two-day exchange consisting of pitches and presentations by prominent and up-and-coming AVOD and FAST platforms, networks, and channels to an audience of brands, advertisers and ad agencies. Presentations will include details about lineups, content promotion and other plans for the coming year. In addition to the presentations, meeting spaces, both private and semi-private, will be available for planned or ad-hoc meetings between participating organizations.
Los Angeles, CA (PRUnderground) March 21st, 2022
The first ever OTT.X X-FRONTS will be held on May 24 and 25, 2022 at the Skirball Cultural Center in Los Angeles California.
The X-FRONTS will be a two-day exchange consisting of pitches and presentations by prominent and up-and-coming AVOD and FAST platforms, networks, and channels to an audience of brands, advertisers, ad-tech companies and ad agencies. Presentations will include details about lineups, content promotion and other plans for the coming year.
The X-FRONTS will serve as a launch pad for the rapidly growing AVOD and FAST markets by educating about and advocating for the growth and promotion of AVOD and FAST platforms.
Attendees will be directly exposed to a wide variety of options for their media budget spends from across the broad spectrum of established and rising stars in OTT Streaming.
To enhance the mission of the X-FRONTS, each day will include a keynote speaker or panel, and meeting spaces, both private and semi-private, will be available for planned or ad-hoc meetings.
“It is no secret that AVOD and FAST platforms are quickly becoming prominent players in the OTT and streaming landscape,” said Mark Fisher, President & CEO of OTT.X. “By 2024, North American AVOD revenues are expected to reach $20.3 billion and close to 50% of the U.S population will be streaming AVOD content. The X-FRONTS provides a first mover opportunity into the next generation of content viewing and audience engagement”.
To learn more about the 2022 X-FRONTS visit the event site: https://www.ottx.org/events-and-programs/xfronts/
About OTT.X
OTT.X (formerly Entertainment Merchants Association) is the 501(c)6 not-for-profit trade association that has been supporting the home entertainment industry for over 30 years.
Our members form a global community of organizations throughout the OTT streaming industry and include content, service and technology providers, channels, platforms and retailers.
Through our live and on-line industry marketplaces, cross-industry business initiatives, leadership development seminars, industry conferences and community gatherings we facilitate a vibrant ecosystem of organizations continually advancing the consumer experience and business of delivering audio-visual entertainment through OTT technologies.
