According to Technavio, the hair care market is poised to experience a substantial growth of USD 19.67 billion from 2022 to 2027, with a projected CAGR of 4.18% throughout the forecast period. The driving forces behind this market expansion include the influential presence of social media and blogging. However, challenges may arise due to concerns regarding the adverse health impacts associated with the chemical or synthetic ingredients in hair care products.
The market is segmented based on products (hair color, shampoo, conditioner, and others), distribution channels (offline and online), and geography (Europe, APAC, North America, South America, and Middle East and Africa). Technavio provides an in-depth report summarizing market size, forecasts, and research methodology, with a free PDF sample report available.
In the key segment analysis, significant growth in market share is anticipated for the hair color segment during the forecast period. This surge is attributed to the aging population’s increasing use of hair dyes for addressing graying or white hair. Moreover, changing fashion trends and the availability of new shades are driving younger demographics to explore various hair dye options. The prevalence of premature greying is also expected to contribute to the growth of the hair color segment.
For additional insights and key points on various market segments, including their future impact, refer to the free PDF sample report.
In the geographical market analysis, the Asia-Pacific (APAC) region is forecasted to contribute 34% to the global hair color market’s growth. Notable revenue contributors in the APAC region include China, Japan, and India. The growth in disposable income and per capita household total consumption expenditure is a significant factor driving development in this region. Consumers in APAC exhibit a strong interest in purchasing fashion-forward and style-oriented hair care products, such as mists, dry shampoos, hair sprays, serums, or hair growth aids, prioritizing them over everyday essentials like shampoo and conditioner.
Regarding company insights, the hair care market is characterized by fragmentation, with companies employing both organic and inorganic growth strategies to stay competitive. The report analyzes the competitive landscape, providing information on key market players such as Amway Corp., CavinKare Pvt. Ltd., Chatters GP Inc., Edgewell Personal Care Co., Emami Ltd., Godrej Consumer Products Ltd., Henkel AG and Co. KGaA, John Paul Mitchell Systems, Johnson and Johnson Services Inc., Kao Corp., LOreal SA, NATULIQUE Ltd., Revlon Inc., Shiseido Co. Ltd., The Estee Lauder Companies Inc., The Procter and Gamble Co., Unilever PLC, Wella International Operations Switzerland Sarl, Truefitt and Hill, and Hanz de Fuko.
To delve deeper into the growth strategies and product offerings of these companies, consult the free PDF sample report.
Related Reports:
The hair color market size is estimated to grow at a CAGR of 8.54% between 2022 and 2027. The market size is forecast to increase by USD 20,389.76 million.
The hair wigs and extension market size is projected to increase by USD 5,892.01 million and the market size is estimated to grow at a CAGR of 9.34% between 2022 and 2027.
ToC:
Executive Summary
Market Landscape
Market Sizing
Historic Market Sizes
Five Forces Analysis
Market Segmentation by Product
Market Segmentation by Distribution Channel
Market Segmentation by Geography
Customer Landscape
Geographic Landscape
Drivers, Challenges, & Trends
Company Landscape
Company Analysis
Appendix
About Technavio Research
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
