Digital Magazine and Online Resource DesignRush Announces Five Ways A Blog Will Grow Your Business

DesignRush, the digital design magazine that is the industry’s one-stop visual showcase for the best of contemporary, cutting edge design elements, has announced the five best ways a company can grow their business by blogging.

Statistics show that 81% of U.S. online consumers trust the information and advice they get from blogs. Companies that blog have 97% more inbound links. Businesses that take advantage of this content marketing tool by following the five areas of recommendation from Design Rush can help their business grow.

1.       Content should draw in the reader – and explain what the company can do for them.

A blog has more long-term ROI than traditional marketing efforts. Close to 50% of buyers view 3-5 pieces of content before engaging with a brand. Blog content should include all stages which means, content to draw in the reader, and then information to lay the foundation of what a business or product can do for the reader.

2.      Longer content performs better in search engines – which ultimately builds SEO

Surprisingly, an in-depth piece of content will rank higher than a shorter blog. The subject matter must be researched and well-thought out. There are many tutorials on how to write a blog on the internet – and many freelancers who will write blogs. A google search can help with both.

3.        Blogs with images get 94% more views.    

Businesses with a blog receive more leads than those who don’t and one way to increase viewers is with visual assets such as infographics, charts and photos.  Visual content is in high demand.

4.      Statistics show that companies that blog multiple times per day have acquired customers from their blogs. 

Overall if your business writes 21-54 blog posts per month, blog traffic generally increases by up to 30%.  Those businesses who blog less than 20 times per month get approximately 5 times more traffic those who blog less than 4 times per month.  The facts are simple, more blogs equate to more business.

5.       SEO is a key component. Invest in an expert to optimize your site 

SEO is a tremendous benefit of blogging and creates organic search which leads to more quality leads and indexed pages.   Statistics show that SEO leads have a higher percentage of closing rates, while outbound leads such as direct mail or print advertising have less than a 2% close rate.

 For more information, visit the DesignRush website:  https://www.DesignRush.com

About DesignRush

DesignRush is a B2B marketplace connecting brands with agencies. Founded in 2018 by Gabriel Shaoolian – a former digital agency founder and executive – DesignRush is the internet’s first digital marketplace where businesses can receive project proposals from top pre-screened agencies for all their digital needs.