Darla owns the real estate company Perfect Properties in Colorado Springs, Colorado and became a Hometracker USA License Partner in March of 2018. Darla began her real estate career more than 15 years ago after retiring as a C Level executive from AT&T. And even though Darla was recognized as REALTOR Rookie of the Year in the Douglas Elbert County MLS she readily admits that she has fallen behind in the area of real estate technology and specifically lead management and lead generation.
Darla says “The last 4 or 5 years have really been challenging as far as technology goes. Not only has so much changed but the ways that we connect with clients and prospects seems to be changing more rapidly. Thank goodness for Hometracker and their hardware software all in one solution. I really had no idea it could be this easy.”
Hometracker is an all inclusive IT solution for real estate Brokers and small teams that provides technology infrastructure, software applications and hardware to deliver a best of class lead generation and client management solution. Real estate Broker and Hometracker USA founder
Steve deGuzman says “After owning 4 different real estate companies we came to understand that the key to success is setting up the broker so they can do what they do best – help buyers and sellers with their real estate needs. The less Brokers have to learn the happier they are.”
Hometracker USA uses predictive analytics, big data and machine learning through AI (Artificial Intelligence) to generate buyer and seller leads for his clients and in exchange receives a 50% split of the commission. “We only work with top producers who have a minimum of 100 closed transactions” said deGuzman “and because we take on all the risks as far as advertising, call center costs etc we have a fantastic relationship with our License Partners. We only send our License Partners qualified leads that have requested to be contacted.”
Hometracker USA has adopted this all inclusive approach to hardware/software solutions after almost two decades of providing traditional broker services to clients and agents. In 2015, Hometracker was a top 15 finalist selected by the National Association of REALTORS to compete in their annual FWD Summit in San Francisco. “It was a privilege to be recognized as an innovator and although we did not win the $1,000,000 we met some fantastic people and today some of them provide critical services to our Hometracker broker platform.” says deGuzman.
Darla Newton adds “I can honestly say that I do not know where my business would be today without Hometracker solutions. I can tell you that my business is up over 1,400% since March of this year and I am now looking to add agents to my team for the first time – ever.”
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About Hometracker USA
HomeTracker USA uses predictive analytics, big data and artificial intelligence to help homeowners and home buyers get accurate, timely, property specific critical data that is an enormous improvement in the way homes have been bought and sold. There is a ton of great information out there for buyers and sellers, but it is scattered all over the internet with most of it driven by advertising dollars. Hometracker created the Buyer and Seller Property Scouts to provide consumers with real time access to the same data and RSS feeds that power websites like Realtor.com, Zillow and Redfin. Hometracker helps cut through the useless information by providing our clients with direct MLS access. Please join us today and see why everyone says Hometracker is Where Home Lives.
