Bean Boy from visionary British artist Stuart Semple
Industry: Entertainment & Games
Performed by Rubin in support of the underground petition to rename arch nemesis Anish Kapoor’s Cloud Gate to ‘The Bean’.
London, UK (PRUnderground) October 1st, 2020
Visionary British artist Stuart Semple and his team at cultureHustle respond to the underground petition to rename arch nemesis Anish Kapoor’s Cloud Gate to ‘The Bean’ with their musical debut and ultimate diss track Bean Boy by Rubin.
The track serves as Semple’s official endorsement for the renaming campaign, further fuelling the fire of the Semple vs Kapoor feud which began when Kapoor bought the exclusive right to use the colour Vantablack, keeping the colour solely for his use.
In true Semple style, this project has enlisted the help of some big players in the UK music industry – the track was recorded at Dean Street Studios (where the likes of David Bowie, Adele and Ed Sheeran have recorded some of their biggest hits) by Rob Macfarlane (who has recorded the likes of Chase & Status, A$AP Rocky, Little Mix, Kylie Minogue, Sir Tom Jones, Young Thug and Stormzy). Producers Occult Hardware have weaved their trademark dark abstract electronica through the track which carries into the aesthetic of the music video, directed by Semple himself.
Speaking of the project, Stuart Semple commented, “When I saw the community had made a petition to rename the bean I was really amused and flattered, so I wanted to support it. Making Bean Boy and working with Rubin has been so fun. I’m hoping the subtle messages about elitism and exclusivity in the art world don’t go unnoticed.”
Semple wishes for Bean Boy to become the anthem of their cause, with the hopes of getting the track into the charts as any profits from the single will go toward performer Rubin’s charity of choice; the male suicide prevention charity, CALM.
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