Magnetic Marketing Announces Dan Kennedy’s Newest “No B.S.” Book

Magnetic Marketing announces the release of the highly anticipated fourth edition of “No B.S. Direct Marketing for Non-Direct Marketing Businesses” by renowned marketing expert and Magnetic Marketing Founder Dan Kennedy. This edition also has notable contributions from Darcy Juarez and Marty Fort. This updated and expanded guide aims to change up how ordinary businesses approach marketing, which could drive extraordinary growth.

Traditional branding and marketing strategies often fall short in today’s competitive business landscape, especially for companies wondering how to grow their small businesses. With direct marketing, Kennedy’s no-nonsense approach shines, cutting through the clutter to deliver actionable, results-driven strategies that any business can implement. The fourth edition of this marketing bible includes the latest insights and practical applications tailored to the modern marketing environment.

Key Features of the Fourth Edition include:

• Revised and Updated Content: Incorporates the latest trends and techniques in online, social, and viral marketing to ensure businesses stay ahead of the curve.
• Ten No B.S. Rules of Direct Marketing: Timeless principles refined and expanded to drive measurable results in non-direct marketing businesses.
• Expert Contributions: Insights and practical advice from marketing heavyweights Darcy Juarez and Marty Fort.
• Real-World Examples: Case studies and testimonials from businesses that have achieved positive results using these direct marketing strategies.
• Actionable Advice: Step-by-step guidance on implementing direct marketing tactics that work.

“Ordinary businesses are often misled by the big brands’ marketing strategies, wasting thousands on ineffective brand awareness campaigns,” says Kennedy. “This book cuts through the B.S. and provides direct marketing strategies with a clear, actionable roadmap to take your business from ordinary to extraordinary.”

About the Authors:

1. Dan Kennedy is a celebrated marketing strategist known for his no-nonsense approach to business success. He is the author of over 30 business books, which have sold hundreds of thousands of copies, been on bookshelves for over 25+ years, and have been named to the “Top 100 Business Books” list by Inc. Magazine, Through direct marketing, he has helped countless businesses achieve significant growth and profitability.
2. Darcy Juarez brings extensive experience in direct marketing, specializing in implementing strategies that generate measurable results. She has worked directly with 1,679 business owners (that she knows of) and hundreds of thousands more through her participation in the longest-standing paid newsletter subscription, the No B.S. Marketing Letter, and Magnetic Marketing.
3. Marty Fort is a successful entrepreneur and marketing expert who has applied these principles to achieve impressive business growth. He currently owns and operates the largest community music schools in South Carolina: the Columbia Arts Academy®, the Lexington School of Music, and the Irmo Music Academy.

“No B.S. Direct Marketing for Non-Direct Marketing Businesses” is available now in paperback, audio, and ebook formats. To get a copy of the book, visit www.TheDirectMarketingBook.com. For more information about Dan Kennedy and his transforming marketing strategies, visit www.MagneticMarketing.com.

About Magnetic Marketing

Magnetic Marketing was born out of necessity. Now it has become a global community of entrepreneurs providing cutting-edge, market-tested business and marketing mentorship, ideas, solutions, products, and support to maximize the success of entrepreneurs and business owners.​